Introducing That Promising Seadog Media: a small but ambitious independent record label & publisher dedicated to putting out damn good records and books, while doing our part to help build a strong artistic community. This is what we believe in:

Art comes first. We're not in business to make hits or riches. We're here to make music that matters to people. We want to make sure there's more in this world to inspire people than reality TV. We want to ensure that artists can do what they should be doing and are not stuck doing data entry for investment companies twelve hours a day and hating it.

A strong artistic community is essential for artists of all kinds to thrive. It is our goal to be an active part of that community:
- by making every project we do a collaborative effort, bringing together artists from around the community to create a beautiful end-product;
- by providing resources to artists, and helping to bring artists together and connect them with good businesses and organizations providing useful services and opportunities;
- by donating 10% of annual profits to good non-profit/arts organizations; and
- by doing whatever we can to help artists do their work.

The most brash and ambitious part of our mission - to make good records, important records, records that will become a part of music history—records that will inspire future generations of history- and music-makers. We intend to build a reputation for finding and producing quality work. A reputation for producing consistently strong, original work is a powerful tool for successfully drawing attention to the work of deserving artists.